Famous Birthdays, the site devoted to social media influencers, has surpassed 25 million monthly visitors with the help of TikTok.

Famous Birthdays, the site devoted to social media influencers, has surpassed 25 million monthly visitors with the help of TikTok. The online “encyclopedia” of influencers also hosts their own videos of young creators participating in Q&As, games, and challenges—which have surpassed 100 million monthly video views in its social channels. The site attributes the recent “surge” in users to the rising popularity of TikTok, and the list of “Most Popular” stars is now full of TikTok celebs. Both platforms “lean toward a younger, teen and tween usership.” (Tubefilter)