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Apple just undercut every streamers’ prices—but will it be enough to loosen Netflix’s hold on young viewers?

Sep 12 2019

Apple just undercut every streamers’ prices—but will it be enough to loosen Netflix’s hold on young viewers?As the streaming wars shake out, new players are prepping their content slates and setting their price points while Netflix, HBO, and Hulu strategize how to hold on to subscribers. Now, Apple has announced their service will ring in at $4.99 per month, with the first year free for those who buy an Apple device. However, how they stack up will still depend on building up a back catalogue of Gen Z & Millennial favorites, which their more expensive competitors already have. (ForbesMarketWatch)