Funko is leveraging Disney’s Next Level Fandom for a new makeup line. The brand known for its collectible toys that rep over 1,100 different franchises is getting into makeup with a Disney villains-themed collection, based on The Little Mermaid’s Ursula, Sleeping Beauty’s Maleficent, 101 Dalmatians’ Cruella De Vil, and Snow White’s Evil Queen. Funko makes most of its money off of Pops and other toys that are popular among Millennials, but makeup could diversify their appeal to the older generation. (CNBC)
