Target is opening Disney store-in-stores just in time for the holidays. Banking on Gen Z & Millennials’ never-ending love for Disney, the retailer will roll out dedicated sections at 25 stores in October, 40 more over the next year, and a new store next to Walt Disney World by 2021. Not only will the partnership give Target the chance to tap beloved franchises like Frozen and Star Wars, but they’ll also be selling more than 100 items that have only previously been stocked at Disney’s own stores. (AdAge)
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