Cartoon Network is opening a 165-room hotel. Characters from fan-favorite cartoons like Adventure Time and The Powerpuff Girls will roam the massive hotel, and “Easter egg-type surprises” will be hidden throughout the grounds for kids to stumble upon. Experiences will range from a “water play zone” to movies under the stars, a game room, and much more. Nickelodeon and other media giants are ramping up their experiential offerings to interact with fans IRL. (Adweek)
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