YouTubers that gossip about beauty influencers are earning their own online fame. Channels that specialize in “spilling the tea” (AKA gossiping) are becoming influencers in their own right: Sanders Kennedy has 215,000 subscribers and rakes in income from ads and his own line of merch while TeaSpill leverages her 407,000 followers to turn her drama channel into a full-time career. And since the so-called “Dramageddon” (a trifecta of beauty YouTube drama that kicked off with a tears-filled fight), the “tea” channels have gained even more steam. (Vox)
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