Apple’s new “memojis” are looking to mimic Bitmoji’s success.

Apple’s new “memojis” are looking to mimic Bitmoji’s success. The iOS 12 operating system will include a new spin on the animoji that debuted with the iPhone X: this time users can create avatars of themselves. The avatars will be ultra-customizable and should sync up well with users' expressions, thanks to advanced Face and Tongue detection features. Samsung has a similar AR feature, but critics are already giving Apple the edge. (Mashable, The Verge)