Beer sales among young demos are reportedly declining, while the marijuanaconomy is growing—so could one market save the other? A GlobalData exec observes, “The threat of lost sales from marijuana and marijuana-laced products has been on big beer's radar for years.” If you can’t beat them, why not join them? More brands may introduce “cannabis-infused” drinks to capture young drinkers, and at least one major beer brand already has in Canada. More U.S. states are legalizing cannabis, and GlobalData found that 54% of 18-24-year-olds have never smoked, meaning edibles may have an edge over smoking for young consumers. (Investorideas)
