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Fake meat sales are soaring, thanks to Gen Z.

Nov 06 2017

Fake meat sales are soaring, thanks to Gen Z. Young adults and teens are reportedly embracing alternatives to meat and seafood, and the sales of plant-based meat are expected to surpass $5 billion by 2020. Gen Z told Ypulse they’re interested in vegan diets, and businesses are cropping up to cater to their plant-based nutrition needs. Impossible Foods is selling a veggie burger that bleeds to college campuses and beloved burger restaurants alike, while New Wave Foods and Ocean Hunger Foods’ seafood alternatives are scaling up (sorry). (Business Insider)

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