Nike’s new “chrome blush collection” is as Millennial pink as it gets. Millennials and Gen Z named Nike their favorite clothing brand, and now Nike is making sure they don’t miss the generation’s recent color obsession. Inspired by the concept of “women versus machine,” a “metallic swoosh” cuts through the “traditionally feminine” pink for the collection of 23 products. Items include sports bras, sneakers, tank tops, and more—enough to dress in Millennial pink Nike from head to toe. (Refinery 29)
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