Once buzzed-about anonymous social platform Yik Yak may be on its way out. The app was originally a big hit on college campuses back in 2014, but hasn’t successfully retained user interest. Criticism for hosting offensive content has plagued the app, despite their best efforts to rid the platform of negativity. “Significant” layoffs are being explained as “strategic changes,” but download statistics don’t look good, and according to our social media tracker, 12% of 18-24-year-olds are currently using the app, compared to 20% the same time in 2015. (TechCrunch)
