Millennials want their holiday gifts, and they want them right now. A recent study from Deloitte revealed that young consumers are willing to pay for their instant gratification this holiday season: on average the Millennials surveyed are willing to pay $5.50 for same day delivery, compared to $3.80 for non-Millennials. Almost seven in ten also believe that they can make orders after Dec. 17th and still get free shipping, compared to 61% for all other consumers. (Multichannel Merchant)
