Angry Birds has taken over McDonald’s.

Angry Birds has taken over McDonald’s. Rovio, the entertainment company behind the movie, teamed up with the fast food giant and Sony to create a 360-degree video that places the audience within a McDonald’s location where the characters from the film fly around tables and interact with dining families, combining “animation with reality.” The spot garnered 4.5 million views in less than a week. This is the first time 360-video has been used in a fast food restaurant setting, but McDonald’s second venture into VR counting their Happy Meal activation. (Adweek)