Evidence of Millennials' cord-cutting is mounting, and now Apple could be giving them even more reasons to turn away from traditional TV. Apple’s announcement about their new HBO Now offering was a hit with Millennials, and now there are reports they plan to enter the market on a larger scale with a web TV service that provides a collection of about 25 channels to owners of Apple TVs, iPhones, and iPads. The package could cost between $30 and $40, and include ABC, CBS, Fox, ESPN, and FX, providing yet another option for young consumers who don’t want to pay high premiums for live channels they don’t watch. (Wall Street Journal, The Daily Beast)
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