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It’s been widely reported that Millennials will overtake Boomers in spending power by 2017, but we’ve said not to expect this to be a sudden, overnight event to occur on December 31st, 2016.

Feb 04 2015

It’s been widely reported that Millennials will overtake Boomers in spending power by 2017, but we’ve said not to expect this to be a sudden, overnight event to occur on December 31st, 2016. Millennials are already outspending Boomers in some categories: 25-34-year-olds spend more money dining out than older consumers. 43% of every dollar that Millennials spend on food is spent outside their home, and in 2013 they spent 10.6% more than Boomer households on eating out. Their food spending and tastes have already helped to reshape the fast food industry, boosting chains like Chipotle and Shake Shack. Millennials also snack more than previous generations, and are less likely to know how to cook. (Though we know they want to learn.) (MarketWatch)