Have you scrolled through your Facebook newsfeed and noticed a video automatically playing? The social network’s silent auto-playing video strategy has been successfully catching eyes and dramatically increasing video views. The site reports that in 2014, the number of video posts per person spiked 75% globally, and they averaged 1 billion video views a day. Stats like these are heating up the network’s position in the competitive video landscape, convincing brands, such as the NFL and YouTube celebrities, to strike deals with Facebook. (The Guardian)
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