Millennials continue to seek out the information and stories behind the products they buy, and the food they are eating. New app Greenease delivers this background data for those who are dining out, providing consumers with restaurant, café, and grocer options that buy from local and sustainable sources. Ypulse’s monthly surveys have found that 62% of Millennials say eating and drinking healthy is extremely important to them, and 68% say that a local label will make them more likely to buy a product. Thanks to mobile solutions, the transparency they desire for the ingredients they digest will continue to grow. (Forbes)
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