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Gen Z Names Their 10 Favorite TV Shows Running Now

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This last summer’s hit shows have climbed their way to Gen Z’s absolute favorites, out-ranking favorites from the past several years in a row…

TL;DR

  • Right now, subculture-fueled hits Love Island and The Summer I Turned Pretty are Gen Z’s favorite shows
  • Intense dramas fill their favorites currently on air, from The Rookie to Squid Game
  • - Brands should pay attention to how Gen Z’s favorites change, and take note of the IPs to form partnerships with as they grow
It’s hyper-evident right now that what Gen Z watches is ruling pop culture, from the meteoric rise of KPop Demon Hunters to a summer of niche fandoms dividing one clear “vibe” for the season. But YPulse’s Media Consumption report data shows teens, young adults, and young males and females among them, have different media tastes....

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