article

The Top 15 Social Media Platforms Gen Alpha Uses

Millennial parents tell YPulse their Gen Alpha and Gen Z kids are already using these social media platforms…

Written and Edited by the YPulse Editorial Team

Feb 15 2023
North America

KEY TAKEAWAYS

YouTube is the number one platform Millennial parents say their children use
But TikTok is their second most used, and seems only to be growing more popular as their kids get older
Still, one in five Gen Z and Gen Alpha kids are not using social media at all yet—though they are playing social video games

Millennial parents are raising their Gen Z and Gen Alpha children with plenty of internet access—and more than just platforms made only for kids. YPulse data shows that 79% of Millennial parents say their children are social media users of one platform or another. And we know what you’re thinking: What can four-year-olds possibly be updating their status about? But for Millennials’ kids, the majority of whom are younger than 9-years-old, social media is a mainstream form of entertainment. While the oldest of Gen Z were five when YouTube was created, those younger have never known a world without video...