article

WE vs NA: Different Gaming Habits In 3 Stats

Playing video games is a favorite pastime for young consumers in WE and NA, but there are differences in their gaming habits…

Written and Edited by the YPulse Editorial Team

Dec 15 2022
North America, Western Europe

KEY TAKEAWAYS

WE Gen Z and Millennials gamers use Playstation a lot more than their NA peers
While the top reason for playing video games in both regions is to have fun, Europeans gamers are less likely to do so to relieve stress
Twitch is used by two in five young gamers who watch esports in Western Europe, +9 points more than in North America

YPulse’s most recent Gaming Report found that 95% of Gen Z and Millennials in Western Europe play some sort of video games, proving just how ubiquitous this pastime has become among these gens. This is exactly the same number of young people who play video games in some capacity in North America, and in both regions smartphones are the top device used to game, followed by consoles. Passion around gaming is also on par across the two regions with 75% agreeing “It’s cool to play video games” in Western Europe, and 79% agreeing with the statement in North America. But...