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The Majority of Young People Are Using Subtitles When They Watch TV

More young viewers are using subtitles than you’d think, and this is why 

TL;DR

  • Netflix’s viral, descriptive subtitles show how beneficial it is to be inclusive of Deaf and hard of hearing viewers
  • Popular international shows make subtitle use more common for young viewers
  • Young creators on social media have been drivers of making subtitles standard for video content
You might remember a Stranger Things viral moment earlier this year involving the word “squelch,” all thanks to the popularity of subtitles for young viewers. The show, in all its otherworldly villain glory, used subtitles like “wet footsteps squelch” and “desiccated withering” to describe the sounds of the scene for viewers using subtitles. But it’s...

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