Young Europeans love American culture, and many of them now enjoy going to prom at their school and celebrating Halloween with their friends. But there’s an exception to the Americanization of the old continent: Thanksgiving has not (yet!) crossed the ocean. Only 7% of young consumers celebrate Thanksgiving in Western Europe, and in France only 2%. So, what about Black Friday and Cyber Monday, the two special shopping days that happen around Thanksgiving? Well, those are not unique to North America. YPulse explored the topic with the recent WE Holiday Shopping Plans Report and today we’re giving you three stats...
9/28/22
Holiday Shopping Plans Report
While nothing is breaking Gen Z and Millennials holiday shopping spirits, their budgets and plans...
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