Happy 4th of July week! We’ve got a break down of the red, white, blue, and green in our infographic covering what Millennials & teens are buying, and doing, to celebrate Independence Day this year.
Fourth of July weekend is approaching, and we have all the data on what Millennials and teens plan to do to celebrate the red, white, and blue, and what they’ll be buying for the festivities, and how much they plan to spend, thanks to our May 2015 monthly survey of 1000 13-32-year-olds. The majority of these young consumers plan to celebrate the 4th in some way, which is not surprising when we consider their love of a themed party and their self-professed patriotism. When we asked last year, 83% of 14-32-year-olds said they are proud to be an American, and 69% said they consider themselves patriotic.
So how will they be commemorating the nation’s birthday? Here’s their red, white, blue, and green break down: