Most young Black women don’t feel safe in America, while one-third don’t feel safe on mainstream dating apps. YPulse’s Representation in Action trend research found that the majority of 13-39-year-old Black consumers feel like racism is getting worse in America. And according to a survey from Black dating app BLK conducted among Gen Z and Millennial Black women, 78% of 18-34-year-olds say they don’t feel safe as a Black woman in America. Meanwhile, 34% of 18-34-year-old Black women say they don’t feel safe on mainstream dating apps, while 67% say they feel safer dating on an app like BLK. According to one respondent: “Black women are more likely to be victims of certain crimes overall. Being a Black woman means I’m at risk of both overt and subtle racial discrimination, micro-aggressions, wage discrimination, and more—so feeling safe is relative to all that.” Another respondent says: “BLK doesn’t have the stigma of just a FWB or one-night stand app. I actually go into BLK with the intention of connecting with someone. Especially someone who looks like me, which I love.” (21Ninety)
