Coronavirus is causing a war between Millennials and Boomers. Our Generational Blame Game research found that younger gens were already frustrated with their elders—and it seems like COVID-19 is amplifying the tensions. Many Millennials have expressed frustrations in trying to get their Boomer parents to stay home, and some experts say that young consumers are more likely to quarantine themselves. Meanwhile others are blaming “carefree youths” for continuing to go out and spread the disease—since they’re more likely to experience no symptoms. Young social media users have also caused #BoomerRemover to trend on Twitter as an alternative nickname for the virus, while some insist that they shouldn’t “change [their] life because of it.” But people of all ages, including 24-50-year-olds, are being hospitalized for the virus. (ABC News, WSJ, NYTimes)
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