Thanks to Millennial parents, restaurants are making kid’s menus healthier. It’s no secret this generation is focused on health and wellness, and YPulse’s research shows that 83% of Millennial parents spend extra money to buy healthier food. Now their preferences are changing restaurant kids’ menus. Technomic reports that “a healthy and varied kids menu” is a top driver for restaurant-going Millennial parents. Brands are reacting by including food with natural and organic ingredients, switching to lighter proteins, offering vegetable sides, and ditching high-sugar drinks. (Restaurant Business Online)
