Canned cocktails are gaining traction among moderate-drinking Millennials. Young adults have been shaking up the alcoholic beverage industry, as they shift away from low-cost beers to craft drinks with low-alcohol content, like hard seltzers and spritzers, as well as cans that allow them to booze outside. Thanks to this shift in preferences and behind-the-scenes tech advances, sales of ready-to-drink concoctions in the past year have climbed more than 40%. (The Atlantic)
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