Netflix’s new movie Birdbox is breaking records.

Netflix's new movie Birdbox is breaking records. The film accrued over 45 million views in its first seven days, the most ever for a movie debuted on the streaming platform—and a lot more eyes than they could get with a traditional box office release. If that’s not enough to convince you that the film could be on its way to becoming a cult classic, just scroll through social media to see the endless viewer-created memes. (Uproxx, Indiewire)