Kim Kardashian West is at the helm of Lionsgate’s first premium project for Facebook Watch: a “kids prank show.” You Kiddin’ Me will feature kids pranking their celebrity parents and others, with off-the-cuff, unscripted reactions.

Kim Kardashian West is at the helm of Lionsgate’s first premium project for Facebook Watch: a “kids prank show.” You Kiddin’ Me will feature kids pranking their celebrity parents and others, with off-the-cuff, unscripted reactions. The show will also involve its Facebook audience by crowdsourcing the best prank ideas and inviting lucky users to join their favorite celebs on air. Gen Z & Millennial-favorite celebrity Kardashian West will produce the show. (Kidscreen)