A new app is putting a spin on HQ Trivia with live gaming and exclusive prizes. Instead of trivia, participants play live mobile games, and the fastest to complete the challenges win coveted merch ranging from Kylie Jenner Lip Kits to the latest pair of Yeezys—streetwear and cult beauty favorites that are often released in extremely limited drops. How do they have it? Little is known about the founders, but they’re rumored to run in celebrity circles. (NYP)
