Snapchat helped 418,000 users register to vote over the course of just two weeks.

Snapchat helped 418,000 users register to vote over the course of just two weeks. The social media platform added a button to each users’ profile page that linked to TurboVote.org and sent video messages to all users encouraging them to register. Many of the new registrants signed up in contentious states like Texas, Florida, Georgia, and Ohio, where young voters could turn the tide. (The Verge, NYT)