Cra-Z-Art and Nickelodeon are teaming up to get in on the viral slime-making trend.

Cra-Z-Art and Nickelodeon are teaming up to get in on the viral slime-making trend. The companies plan to market and distribute branded slime kits that include everything needed to make Nickelodeon’s iconic green slime, “as well as a variety of colors and textures including glitter, neon and glow in the dark.” Homemade slime started as a tween-dominated market in schools across the U.S., and how-to YouTube videos and Instagram posts have propelled it to massive popularity. (Kidscreen)