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Are the influencers who promoted Fyre Festival less credible in the wake of the festival going down in flames?

Are the influencers who promoted Fyre Festival less credible in the wake of the festival going down in flames? While marketers are torn on the impact of the debacle on the influencers involved, the event has sparked another debate about the idea of “paid for posting”—ads where individuals with social clout are paid to post a product without a deeper connection with it. This influencer disaster might make people re-evaluate celebrity-endorsed content, and “richer relationships” between brands and those who promote them might become an expectation. (Adweek)

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