Minimalist Millennials and Gen Xers won’t take their parents’ stuff, and Goodwill is “overrun” with the excess donations. Younger generations are no longer concerned with “keep[ing] up with the Joneses” by stocking up and showcasing fine china. Besides, the average age of home ownership has been pushed back and young people more often think that Less is More and value experiences over things. Because of this, the storage business is booming and some seniors are paying up to $5,000 to de-clutter, with Goodwill receiving “about 20% more donations of everything than in previous years.” (NY Times, Yahoo!)
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