Paris Fashion Week just welcomed its first tween designer. After making his NYFW debut at just 8-years-old, 10-year-old Max Alexander is now the youngest designer to ever show at PFW. And just as one may expect from a Gen Alpha, “90%” of his 15-dress collection is created sustainably, from deadstock, surplus, or biodegradable fabrics. He’s even spoken to the United Nations about eco-friendly fashion and created a collection from coffee bean bags as proof fashion could reduce waste, not create it. Alexander also has nearly 6M followers on Instagram, fueling quick sell-outs of items like his latest bag design—and bag charms to match, of course. (CBS, Financial Express)
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