Gen Z’s viral “recession indicators” are inspiring businesses to offer “recession specials.” Whether it’s the revival of skinny jeans or empty nightclubs, young people have been clocking “recession indicators” for months. Now, some businesses are taking note of the trend, offering things like “recession specials” or “recession pop parties” to get Gen Z’s attention. For example, Wicked Willy’s, a bar in Manhattan, hosted a recession party with songs à la 2008, announcing the event with the caption “The recession is BACK! Get ready to dance and party all night long!” Super Duper Burgers in San Francisco even created a “Recession Combo,” featuring a “Recession Burger,” drink, and fries for $10, which went viral in a local subreddit, gaining over 1.4K upvotes and almost 200 comments. YPulse data shows 80% of 13-39-year-olds say inflation is impacting their spending, and as worries about the economy continue to grow, young people are looking for both deals and fun ways to escape their current financial reality—even if that means leaning into it. (CNBC)
👀 Read more from YPulse: Skinny Jeans and Other Recession Indicators on The Viral List
