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A few mukbang creators are going viral for…eating cake frosting.

Apr 18 2025

A few mukbang creators are going viral for…eating cake frosting. What started as one video of TikToker Audrey Rose (@enidandaudrey) scooping bright blue Funfetti straight from the tub quickly became a must-watch on #FoodTok. With fun colors, ASMR-worthy textures, and the satisfaction of unhealthy indulgence, these videos are getting millions of views. For many viewers, it’s the perfect combo of nostalgia and sensory satisfaction—like watching someone live out their childhood dream of eating dessert first (or only). Of course, not everyone’s on board, with many commentors saying this would simply make them feel sick and dietitians raising concerns about the health risks of downing that much sugar in one go. However, creators like Hallie Perez (@hallieiseating) say the new mukbang food is really about balance and ditching food shame by enjoying a truly indulgent treat. (NBC)

👀 Read more from YPulse: Gen Z Females Are Fueling Viral Snacking Trends

 

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