Play-Doh has entered the “toys-to-life gaming space.” The brand is focusing in on bringing more tech to their products as they celebrate their 60th birthday with the new Play-Doh Touch app and the Play-Doh Touch Shape to Life Studio. Children can use tools, cutters, and stamps to create sculptures digitally, or create them in real life and scan them on the app to watch them spin, dance, and float virtually. (Kidscreen)
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