Refinery29 has combined their newsletters with their podcasts to further engage Millennials in conversation. UnStyled brings together a podcast featuring well-known names in fashion, editorial essays, and links to site content. It also includes what could become the publisher’s “biggest moneymaker,” a curated collection of shoppable items that includes both affordable and luxury pieces. The brand’s global editor-in-chief reports, “We’ve found the Millennial consumer shops high-low. It’s a blend of accessible and aspirational.” (Digiday)
