LinkedIn’s professional atmosphere makes it a plausible news hub. The journalism industry’s preferred social platforms used to be Twitter and Facebook, but changes in upload tools and CEOs have made them iffy. But between tools for newsletters, podcasts, and more, LinkedIn is looking like a viable home for news content and consumption. Editors are trying to turn people away from the assumption that “LinkedIn users only want to read about business content,” as the site is a professional network, but still a social media—and is getting more personal over time. (Fast Company)
📊 YPulse data: 55% of 13-39-year-olds use social media to get news and up-to-date information
