Clicks is trying to bring back physical keyboards to smartphones. The simple silicone case has a physical keyboard attached at the bottom, eliminating the need for a virtual keyboard, making the phone screen feel more spacious. (More room for content viewing while you comment!) The device also claims to optimize device usage by providing a range of shortcuts, like those on a laptop. However, the brand is seeing some hesitancy about going back to physical keys after years of touchscreen typing, especially from those who prefer swipe-based entry methods. Plus, the case has a hefty price tag—which is not the typical appeal of nostalgia-driven tech trends. For example, when Gen Z had a digital camera craze, many were digging them out of their parents’ basements, making them tick boxes for being authentic, analog, and cheap. (Engadget)
