Gen Z says everyone needs a comfort necklace. Young TikTok creators are showcasing the necklaces they reach for in times of anxiety or fear in a recent trend. Currently at around 5M views, the #ComfortNecklace trend highlights how the young gen, especially young women, cope with constant stressors. Psychologist Amelia Thompson states, “this trend can be a form of self-regulation…the chosen necklaces…[provide] a sense of security and [help young people] manage their anxiety and enhance their mood.” Gen Z craves familiarity and use comforting methods like music, movement, self-care, and mindfulness to do so. YPulse’s Mental Health Report found that nearly eight in 10 Gen Z women struggle to maintain good mental health, and it’s clear the #ComfortNecklace is an attempt to do so. (In The Know!)
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