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That’s what happens to your Gen Z decision-making when you’re backed by YPulse data and insights.
Keep reading to see how we can help you make winning decisions about youth—or use the form to schedule a short call.
YPulse is the data-powered source of truth on youth trends, behaviors, and brands for agencies.
We provide ayou with the analysis, insights, and data you need to make confident decisions, no matter what your role is.
See the big picture around youth and optimize your campaigns.
Get insights and data into Gen Z and Millennial behaviors, attitudes, and preferences, enabling you to create more effective and targeted campaigns. Added bonus: you will sound ridiculously smart in front of your clients.
Create cringe-free copy, design, and content because you speak their language.
Understand young people’s language, tone, and messaging for more compelling creative that cuts throught the clutter. Also, with Daily Intelligence, uncover new trends and approaches to stay ahead.
Know where their eyeballs are, and more importantly, know where they’re going.
Keep tabs on the platforms, channels, and media young people are obsessing over so you can optimize your buys and placement for maximum ROI.
Everybody in your agency gets access to:
Every weekday YPulse analysts dive into our proprietary data and insights to bring you concise, thoughtful analysis on youth culture and trends.
YPulse experts deliver over 100 reports annually on the youth trends, brands, and behaviors that are shaping our world.
Scroll down to see just what we cover.
Spot emerging trends related to your clients’ interests and changes in consumer behaviorto adapt strategies.
Optimize campaigns by determining which platforms, mediums, and messages resonate best with Gen Z and Millennials.
Segment data by age, generation, student, LGBTQ+, people of color, parent status, and more.
Measure unique youth-centric metrics like coolness, inclusivity, and authenticity
Track traditional brand KPIs like awareness, affinity, and purchase intent over time to measure marketing effectiveness.
Mitigate risks by detecting early warning signs of changes in brand reputation or performance.
Ready to learn more?
In addition to new trends, each year we survey and report on:
Starting at
$39,999 per year
Pricing based on company size
Articles + reports + Data
For agencies that want to fully understand the latest youth trends and behaviors.
Starting at
Let’s Talk
Pricing based on company size
Articles + reports + data + Brand tracker
For data-centric agencies that want to make decisions based on the big picture.
