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Gaming boomed during quarantines, and our research shows that it hasn't slowed since. Now, the vast majority of Gen Z and Millennials are gaming in some capacity, and as they spend an increasing amount of time (and money) inside these virtual worlds, it's vital that brands meet them there.
The full Gaming Behavioral Report is available exclusively to YPulse business users. Don't have a business account? Find the best plan for your organization or schedule a demo below.
See how you can bring the most powerful young data and insights platform, including the YPulse daily brand tracker, to your organization.