Nov 15 2021
The TV and entertainment industries took center stage the past two years as young people turned to their screens to cope with the COVID pandemic—and to pass the time during lockdowns. With COVID restrictions now lifting, many are wondering, what’s next? YPulse’s TV and Entertainment report digs into the entertainment preferences of young people now, and what brands should know about what might come next.
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Report length: 11 pages
Based on a survey of 1300 13-39-year-olds in the U.K., Italy, France, Germany, and Spain, fielded in October 2021
Additional survey content for Pro users: Young Europeans’ favorite TV shows, how they’re spending on entertainment, the TV genres they’re watching most, and the devices they’re using to watch TV / video content.