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It’s no longer uncommon for teen creators on Roblox to earn millions.

Mar 11 2026

It’s no longer uncommon for teen creators on Roblox to earn millions. YPulse has covered the rise of homemade games-within-the-game that become staples on the platform, from Grow a Garden to Steal a Brainrot. But more than a few lucky young game developers—many just tweens and teens—are getting huge payouts from it. Last year alone, $1.5B was paid out to creators, with earnings averaging $1.3M for the top 100 indie developers and companies, and over half of all creators’ highest education is a high school degree. Many are also earning from brand placements within their games, like a Walmart logo on a digital fishing rod made by a teen Roblox millionaire. Many earning from Roblox see it more as passive income than a career they have to work at non-stop. Some do continue making games because they’re simply young, passionate, and creative, but others are simply enjoying their new lifestyle. (Bloomberg)

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