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Sony wants to let AI beat video games for players, but gamers don’t. 

Jan 26 2026

Sony wants to let AI beat video games for players, but gamers don’t. The company recently filed a patent for a “ghost player” feature that would let AI take over when players get stuck, completing entire sections while they sit back and watch. Sony claims games today are “very complicated” and cause players to give up entirely—but the gaming community’s response online was swift and scathing. Many said the point of playing is to work through the difficulty and this feature defeats the entire purpose of leveling up or investing in a game. Others worried about what it means for achievements within games or even in larger tournaments if AI can just earn it for them. This backlash tracks with YPulse data showing that Gen Z isn’t anti-AI, but they want it to enhance their experience—not replace the core of it. (Mashable)

👀 Read more from YPulse: The AI Features from Brands That Work (and Don’t) With Gen Z

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