Vestiaire Collective is adding new focus on menswear for Gen Z. The brand has carved out a dedicated menswear line which they say is, “a new frontier in resale, opening the door to a fast-growing — and often younger audience.” The demand for high quality resale is clear, as a new report from the brand shows the men’s assortment growing 88% in three years, and 70% of men saying they buy luxury with future resale in mind. The brand’s CEO sums up the shift by saying, “Men are now intentional luxury resale participants who value exclusivity, accessibility to luxury at better price points, and investment potential.” The most viewed items range from Louis Vuitton bags, to rising labels including Ami up 300% and Zegna up 260% year-over-year. (Fashion Network)
👀 Read more from YPulse: Where is European Gen Z Shopping Secondhand?
