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“Looking tired” is in, according to Gen Z women’s favorite celebs.

Aug 20 2025

“Looking tired” is in, according to Gen Z women’s favorite celebs. “Clean girl” and “no makeup makeup” trends are tacking a backseat amongst some Gen Z women right now, with “tired girl” makeup emerging as the latest “it” girl beauty look. The “modern poster girl” for tired girl beauty is Jenna Ortega, who’s been seen sporting dark, smudged eye shadow, grey contour, and purple lips for the season two premiere of Netflix’s Wednesday. Other Gen Z-loved celebs like Lily-Rose Depp, Emma Chamberlain, and Gabbriette have been leaning into the look too, and TikTok is full of tutorials on how to nail the “undone, messy, and a little haunted” aesthetic. Unlike similar goth or grunge looks, though, experts say it’s another fleeting TikTok “core.” Still, the trend taps into something bigger: Gen Z’s rejection of perfection. The appeal of being a little messy is showing authenticity in a world where most young people are exhausted. (CNN)

 

👀 Read more from YPulse: Young People Say These Are the Top 10 Beauty Trends Right Now

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