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Young adults are obsessed with McDonald’s new mini toys.

Jul 08 2025

Young adults are obsessed with McDonald’s new mini toys. The chain dropped a new Lil McDonald’s Happy Meal featuring 21 adorable miniature figurines—think tiny trays of food, a delivery truck, and even a cash register. And while the Happy Meal itself hasn’t changed, the toys are getting everyone’s attention, especially young adults who are raving about the minis online. It taps perfectly into the growing kidult trend, where young people are embracing nostalgic toys for comfort and fun. In fact, YPulse data shows 9% of Gen Z and Millennial females specifically collect mini brands. And with 79% of 13-39-year-olds saying there’s no shame in adults buying toys for themselves, according to YPulse, it’s no wonder these tiny Happy Meals are a viral hit. (Delish)

 

👀 Read more from YPulse: What Toys Are Gen Z Adults Buying Themselves?

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